The world is changing in profound ways, and digital transformation is happening everywhere.
That’s one of the key takeaways from this year’s Digital BrainFest, according to venture investor and author Christopher Schroeder.
As one of the panelists for the lunch session, Schroeder discussed his latest book, Startup Rising, and also made some observations about some of the top global digital trends in this one-on-one video interview. Check it out now:
Along the lines of growth and innovation, Schroeder responded to the question about how big companies can remain innovative. He acknowledged that it can be very difficult for larger corporations:
[People] in middle management and above are very comfortable with ‘business as usual,’ and they tend to think that the next five years will be the same as the last five years – which it never is.
Ultimately, it will be the dedicated management and leadership teams that embrace digital innovation that will steer companies to success in this growing global economy.
There are more 2014 Digital BrainFest highlights to come – bookmark the Digital BrainFest Highlights page (where you can also check out highlights and videos from previous years), and watch our blog for the latest updates.