CPG + Retail

Connect and Retain Loyal Customers

What We Deliver

Typical results from our work with CPG and retail organizations:

  • Greater customer insights leading to richer customer experiences
  • More effective marketing and stronger campaign performance
  • More effective use of Big Data and data-driven decision making
  • Higher technology ROI through rationalized and optimized martech environments
  • Increased operational efficiency through process automation and integration
  • Improved performance reporting
  • More productive and collaborative vendor/agency relationships
  • Increased organizational nimbleness through expanded use of agile techniques

What We Do

While every engagement and every client’s objectives are unique, we usually work on

  • Customer intelligence, data strategy and journey mapping
  • Technology evaluation, selection, implementation and integration of data management platforms, ad servers and other martech
  • Marketing/media audits, strategy and transformation
  • Executive reporting – campaign, channel, operational
  • Cloud migration and data transformation
  • Agile enablement and portfolio management
  • Business process optimization/agile process improvement

Who We Work With

  • World’s leading beverage brand and a billion-dollar advertiser
  • One of the world’s largest brewery groups with operations in Europe, Americas and Asia
  • Fortune 200 retailer
  • Top gas station and convenience store brand

What Clients Say

  • “I’ve worked with some really good partners with Infinitive that bring their ‘A’ game every day. They help me think of things in a different way, and hopefully, help my team think of things in a different way.”
    VP, Fortune 200 Retailer

Looking for Marketing Automation Success? Start By Looking In the Mirror.

What Can We Solve with You?

  • This field is for validation purposes and should be left unchanged.