How to Use Big Data Effectively: Data Strategy Tips from #DigitalBrainFest 2016
Gathering massive amounts of data is easier than ever. The Get Control of Your Big Data Before Getting Buried Alive session at Digital BrainFest 2016, which included our own Ray Vazquez and Dennis Middleton, addressed ways to effectively harness data and make it work for your company, including managing data-related risks. As the panel of experts discussed, many […]
Seven Signs You Need a Data Strategy
Big data has clearly reached a certain level of maturity on the technology hype cycle. Basically, that means many initial and early investments in business intelligence, customer intelligence, advanced analytics or other big data capabilities have yet to yield the kind of breakthrough performance gains that were promised. You could say that the potential value […]
Developing Your Data Strategy: What It Is & Why You Need One
As we go deeper into the era of dealing with big data, and companies invest ever larger sums in data management and analytics capabilities and technologies, more companies are taking a step back and asking about the underlying strategy. Specifically, these companies are considering developing a data strategy – or already have one in […]
