Published September 3, 2015
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- Behavioral data is the soul mate of the $2 billion online dating industry
- Tens of billions of records and petabytes of data drive research, innovation and risk management in the pharmaceutical industry
- Omni-channel insights are used in the music industry to find superstars and avoid one-hit wonders
Infographic: The Unofficially Official Big Data Guide to Sex, Drugs and Rock & Roll
![The unofficially official guide to big data's impact on sex, drugs and rock and roll](https://www.infinitive.com/system/assets/uploads/2015/09/Infinitive_Sex_Drugs_RocknRoll_Big_Data_Infographic.png)