Lowering costs to capture and stream video on OTT and mobile devices caused audiences to disperse as the supply of high-quality content exploded, giving fans access to new content that they always wanted. Gaining and keeping fans’ attention with your premium content requires personalization and ease of discovery to increase their loyalty and engagement. High-margin, targeted, video ad inventory is required to grow revenue with smaller, new, and niche audiences. Additionally, organizations are needing to:
Over the past 20 years our teams have supported hundreds of Ad Business Transformation projects across the globe with premium media companies and content owners. With that experience, we have focused on helping organizations bring together their most important assets of their online content and their audiences to drive revenue through new monetization solutions. The PPCS solution, powered by Infinitive and NOMAD, is the next phase in the advancement of consumer personalization and streaming services.
With extensive experience in the media and entertainment industry, we have the business understanding and technical expertise to help your organization expand beyond your strategic vision to connect with your audiences and increase your revenue. Infinitive’s key partnerships with AWS and NOMAD create solutions that engage end users in exciting new ways and drive revenue for content owners’ businesses.